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Overton – Brand Development Form

Brand review for Overton Benefice
Take 15 minutes collectively to discuss the vision of the Overton Benefice. Your vision statement should clearly communicate your ultimate goal. Write your collective vision statement in the box below (don’t worry about exact language at this stage). Keep between 1-3 sentences long. Prompts: Why do we exist? What positive impact do we want to create? Who do we serve? What value do we provide to them? Are there any social issues we dedicated to addressing? How will the world be different because of our work/service? What is our ultimate goal?